January 7th, 2012 by Dr. Val Jones in Announcements
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Dear Better Health Friends & Contributors,
2012 will mark Better Health’s 4th year anniversary of group medical blogging. I began Better Health with the hope of organizing “voices of reason” in the health blogosphere so that our ideas would enjoy greater circulation and be more influential. We were the early adopters of social media – some of the first physicians, nurses, patient advocates, and scientists to join together to provide trustworthy content to our readers via blogs. We grew to represent over 130 bloggers and, over the years, were joined by such prestigious organizations as the American College of Physicians, Harvard Health Publications, Diario Médico, and the Centers For Disease Control And Prevention. I am proud of our excellent writing, and I know that we touched many lives through our blogging.
Many of our contributors have enjoyed such success in blogging that they are regular features of several publishing platforms. Others have gone on to careers in social media education and are now sought-after speakers across the U.S. and beyond. Today’s blog audiences often receive their health information via personalized “filters” on Facebook and Twitter, rather than specific websites. And so for these reasons, Better Health has achieved its purpose to promote medical bloggers. I will discontinue future publication of blog posts at the getbetterhealth.com website as of today. Better Health, LLC will continue on as my personal consulting company.
I want to thank you all for contributing content to Better Health – I have personally enjoyed reading your work and I wish you success in your future writing endeavors. As I look forward to the next chapter of my life I hope to remain in touch with you all via email, Facebook (/drvaljones) or Twitter (@drval).
Please note that Grand Rounds will continue as usual, and that the getbetterhealth.com website will remain in archive format indefinitely.
With all my best for 2012,
Val
P.S. I will continue to promote medical blogging via Grand Rounds, and I will be hosting it at USA Today in the near future (date TBD). Please stay tuned for submission information. The Grand Rounds calendar will remain updated at the top of the Better Health home page indefinitely.
January 2nd, 2012 by Becky Ham in Opinion
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“We’re Listed With the Plumbers Now”
Angie’s List can help you locate a reputable handyman. Yelp can push you in the direction of the perfect restaurant for your anniversary dinner. Amazon’s consumer reviews can even help you choose the TV that will fit in the corner of your den. So why wouldn’t you turn to the Internet to find your next doctor?
39-year-old Jennifer Stevens did just that when she needed an obstetrician for her first child. Not wanting to reveal her pregnancy too soon by asking friends for suggestions for a good OB, she turned to the Web for more information on potential physicians. She soon found that a lot of the information she needed to make this important decision was missing. “A lot of sites gave stars, but I didn’t really know what those stars meant. I just wasn’t comfortable picking an OB based on that kind of vague information,” she said.
Lindsay Luthe, a 30-year old Washington, D.C. resident, consulted the popular ratings website Yelp after asking her friends to recommend a physician. “I perused the reviews for this particular doctor and saw how positive they were. Those reviews, combined with my friend’s personal recommendation, led me to make an appointment with the doctor. I think I even used the contact info on the Yelp page to call the office,” she said.
The success of physician ratings websites—such as HealthGrades, or RateMyMD, among many others—has been mixed. Read more »
*This blog post was originally published at Prepared Patient Forum: What It Takes Blog*
December 30th, 2011 by Berci in News, Video
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2011 was a very intense and exciting year regarding the developments and new insights of the relationship between medicine/healthcare and social media. Here are my favourite stories from 2011 selected and featured month by month.
January
I had the honour to be included in the Advisory Board of the Mayo Clinic Center for Social Media; I wrote about how a Samsung Galaxy Tab changed totally my online activities, how Google Translate can be used in medicine and featured HealCam, a medical alternative of ChatRoulette.
February
Facebook diagnosis by surgeon saved a friend; there was a lively discussion whether pharma companies can edit Wikipedia entries about their own products, it turned out Wikipedia can be a key tool for global public health promotion; and Scienceroll won the Best Medical Technology/Informatics Blog category for the third time in a row in the Medgadget’s Weblog Awards.
March Read more »
*This blog post was originally published at ScienceRoll*
December 12th, 2011 by Bryan Vartabedian, M.D. in Opinion
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I spoke to a group of academic physicians recently. Afterward I was and asked, “Shouldn’t my hospital be responsible for my digital footprint? I don’t have time to look after that sort of thing. And wouldn’t it make sense for them to promote my research?”
4 thoughts:
1. Online reputation management of academic physicians should be an individual, not institutional, responsibility. The question reflects a belief that your reputation is the job of “the marketing people.” No institution will ever be as invested in your future as you are. While there are hospitals that do a good job supporting their faculty and staff, you can’t assume it to be the case. No one looks after you like you.
2. Dig your well before you’re thirsty. That’s the name of a brilliant pre-digital book written by Harvey Mackey. He suggested that the time to invest in relationships is before you need them. Medicine is changing fast and you’ll never know how long you’ll be where you’re at. Better yet, you never know what opportunities could come your way when people find you. And if you want to experience the land before time when people used colored pencils, Rolodexes, and rotary phones, read Dig Your Well. Read more »
*This blog post was originally published at 33 Charts*
December 7th, 2011 by Bryan Vartabedian, M.D. in Opinion
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I know this woman – a physician. She spends a lot of time on Twitter. She has a Tumblr presence but it’s sparse and not very memorable. All day long she polishes her Twitter presence. She’s everyone’s friend. And to her credit she’s a wonderful curator. We caught up recently and she wanted to know how she could bring herself to the next level. Despite her time and investment in the latest real-time social tools she felt that her ideas didn’t get the traction that they deserved.
Here’s what I suggested: Twitter works for interaction and dissemination. But ultimately you have to create the stuff that defines you. Retrievable text, video and audio is where your ideas will live.
It’s about content, not Klout. You can share and engage, but it’s what you make that lasts.
*This blog post was originally published at 33 Charts*
